The last e-mail from the M&M
newsletter
Editor’s Note: For the past several years Stan Golomb, in addition
to his monthly articles for National Clothesline, produced and
e-mail newsletter which he sent at no charge to anyone
interested. He used the newsletter to share his comments and
ideas on a variety of subjects ranging from industry-specific
topics to politics to life in general. The following is an
excerpt from the final M&M newsletter that he sent out to
several hundred subscribers in March.
• • •
Here is some background for those who
don’t know my history.
I started the Golomb Group at age 55 in
1980, 22 years ago. Over the years, the company has grown and
we now have a staff of highly intelligent people with many
skills in communications, computers, mail processing,
demographics and all phases of marketing.
Over the years, I have had three heart
attacks starting at age 36. I never let this slow me down but
in 1988, with a heart by-pass operation, I realized I was not
invincible.
A year later, I developed congestive heart
failure and the only way I could extend my life was to have a
heart transplant. I was very lucky and received one.
That was 12 years ago and since then, I
have had two bouts with skin cancer and surgery, which was
followed by radiation treatments.
Years ago, I realized that I needed to
find someone with a vast knowledge of drycleaning,
entrepreneurial skills and a person young enough so they could
take over at the Golomb Group.
I have known Dennis McCrory as a customer
and then as a friend for over 17 years. He was one of the very
first to recognize the power of a program we call
“Stan’s Plan” that is an ongoing mail program
to a targeted market.
Dennis had a very successful plant in
Kenner, Louisiana, a suburb of New Orleans, and was able to
grow rapidly in spite of intense price cutting competition.
I visited his plant many times and was
impressed with the his business acumen. Finally we got together
to discuss his joining the Golomb Group.
A year and a half ago, Dennis sold his
business in New Orleans and moved his family to Hinsdale,
Illinois. Dennis was 52, three years younger than I was when I
started the Golomb Group and I knew I had the right man for the
job.
He has done an outstanding job running the
company and I have stayed on as a consultant. I go to the
office every day to provide whatever help I can.
Dennis has the energy that I am losing and
I feel fully confident that the future of the Golomb Group is
in good hands.
At this point, I decided to devote most of
my time to writing as this doesn’t require the energy
needed to run a business and writing is a fun job for me.
I just completed my third book that is
going into print momentarily. The book is called, “The
Entrepreneur’s Club,” and is about a mythical group
of people who form a club to help each other reach the American
Dream.
Now, at age 77, I will reserve my energy
for thinking up strategies that will help the members of the
Golomb Group.
I want to thank all of you for being part
of the M&M program for these past two years. I want you to
know that you can contact me with any ideas, problems or just
to stay in touch. I promise to answer any mail.
Your correspondent,
Stan Golomb
