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A handful of the drycleaning industry’s most knowledgeable experts will be heading to Las Vegas this summer to assist IFI with its Clean ’03 educational offerings.
Leading the way will be IFI CEO Bill Fisher, who kicks off IFI’s programming with a look at “Why the Best Are Better” on the morning of Monday, August 11.
The half-hour discussion will begin at 8 a.m. and focus on how IFI members can get the most out of their trade association membership.
Fisher, who is responsible for coordinating the operations of IFI and implementing the policies of its board of directors, first joined the association (then known as the National Institute of Drycleaning) in 1965 as a member of its research department.
He became the association’s director of research in 1976, earning responsibilities of contacting federal agencies on issues related to carcinogenicity, hazardous waste, air and water pollution, and care labeling.
In 1995, he climbed to the rank of CEO and has since instituted many new programs and services for IFI in the past eight years. Presently, his other duties include director of the Fabricare Foundation and Chair of Clean ’03.
Following Fisher’s session will be a detailed look at “Problem Garments: A Riches to Rags Story — How to Avoid an Unhappily Ever After Ending” with Chris Allsbrooks. She will discuss many of the new garments entering the market and provide tips on how to avoid unpleasant cleaning mishaps and angry customers at the counter.
Allsbrooks is in her tenth year as a textile analyst for IFI’s International Textile Analysis Laboratory. She has appeared on several television news programs, including ABC’s “Good Morning America,” and is often quoted in popular fashion magazines such as GQ and Glamour on fabric-related issues.
A well-received speaker at several industry seminars and conventions, Allsbrooks has also taught classes at SDA’s school at the International Textile Center on the campus of Texas Tech University. She earned her bachelor’s degree in fashion merchandising and textile marketing from the University of Maryland, College Park.
On Tuesday, August 12, IFI will present a two-hour program from 8 to 10 a.m. on “Give It to ’Em How They Want It!”  A guest panel of speakers will show attendees how to meet customer expectations by revealing useful information discovered in the recent consumer survey conducted by the Fabricare Foundation.
Panel members will include: Laura Barron, Pat Godo, Richard Gritz and Mike Nesbit.
Barron is president of The Barron Group, a consulting firm founded in Tennessee in 1994 that provides consulting, customized seminars and workshops. She has a B.S. and M.B.A. from the University of Tennessee and is a professional member of the National Speakers Association. She was once selected as the 1990 National Business Woman of the Year by the American Business Women’s Association.
Godo is the immediate past president of the Southwest Drycleaners Association. Prior to entering the drycleaning industry in 1967, she utilized her accounting and business background to work as an office manager and a national comptroller for a national firm for 15 years. She currently oversees the operations of three production plants with various call offices and residential routes in her capacity as president of Avon Cleaners in Dallas, TX. She is also a director on the Fabricare Foundation.
Joining Godo and Barron on the panel will be “Buddy” Richard Gritz, vice president of the MidAtlantic Association of Cleaners and member of the IFI Peer Review Committee for technical education for the Alexandria school board.
He joined his father-in-law, Harold Weisblut, at Presto Valet in Alexandria, VA, in 1967, following a 7-year stint with the U.S. Air Force. Gritz has a degree in financial management from the University of Maryland and is a graduate of the National Institute of Drycleaning’s 139th general drycleaning course.
Rounding out the expert panel on customer expectations is Mike Nesbit, CED, who currently serves on SDA’s board and consults nationally and internationally. He began his career in the drycleaning industry in 1976 when he started one Nesbit Cleaners plant in Spring, TX. Since then, the business has expanded to include nine plants and 13 substations. He is a founding member of the Tuchman Training Systems Management Group.
“Your Employees Do Make A Difference” will be the topic of a two-hour panel discussion from 8 to 10 a.m. on Wednesday, August 13. Experts Ted Barry, Angel Suarez, Dan Martino II and Heath Bolin will inform attendees how to reduce their employee turnover and motivate their staff members to increase production.
Barry is the vice president of operations for John Barry and Associates, a management-engineering firm based in Newport Beach, CA.
For 50 years, the company has assisted cleaners and commercial and hotel laundries all over the country on ways to improve their operations. Barry has earned an M.B.A. from Pepperdine University and a B.A. from Gonzage University.
Starting in his family business in 1981 alongside his mother, Angel Suarez moved up from his position as spotter and drycleaner to the ranks of management. In 1983, the family acquired another cleaning business — Rey’s Cleaners in Coral Gables, FL — which Suarez bought sole ownership of five years later.  Now, he operates two stores and three delivery routes with a staff of 50 employees.
Martino, a third generation cleaner from Kenosha, WI, began working at his father’s plant, Martino’s Master Dry Cleaners, when he was only nine years old. Over the years, he’s focused largely on the customer service aspect of the business and has managed operations for Martino’s six locations. He has degrees in business administration and English, and has attended IFI’s Advanced Drycleaning course in Silver Spring, MD.
The final employee motivation panel member is Heath Bolin, president and sole stockholder of Sparkle Cleaners, Inc. in Tucson, AZ.
Sparkle is the largest cleaner in the area with 135 employees and 14 drycleaning stores. Heath first entered the industry 11 years ago with Craig’s Cleaners in Houston, TX, where he gained management experience under the tutelage of plant owners Bob and Harry Craig.
Five years later, he moved on to Beaumont, TX, to be the general manager of Munro’s Dry Cleaning Company. Currently, he is on the board of the Western States Dry Cleaning and Launderers Association.



 
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Chris Allsbrooks
Heath Bolin
Laura Barron
Angel Suarez
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Bill Fisher
Mike Nesbitt
Buddy Gritz
Pat Godo
Ted Barry
Dan Martino II
IFI taps industry experts for Clean programs