I was at a car dealer the other day. The business manager sat at his desk while
went about his job. All that I could see was his shirt.
It was awful. It is virtually impossible to be kinder than that. It was a
(supposedly) white shirt
with French cuffs. He wore cuff
There were at least three major
pressing errors and the shirt was
dingy and many shades away
The French cuffs weren’t folded
at the proper place and the cuffs
themselves were hardly “off-white,” they were gray. It was hard to believe that anyone would
put that shirt on and wear it.
I can’t believe that I was such a geek to be paying that much attention. But it really
because I am in the garment care industry. The shirt looked awful. It was hard
not to notice. It
was even a bit too small for him and that was most noticeable at the cuffs.
I hate to mock this guy, but he probably felt like a pseudo big shot because he
sent his shirts
out to the cleaners.
His cleaner did him no favors. I wanted to snap a picture, but I don’t think that the shirt would
have looked as bad in print as it did in person. So I will swap out the picture
in exchange for the
I was tempted to say, “Who does your shirts?” But if I had asked him, chances are high that I
would have heard of the cleaner (this occurred about 30 miles from my home) and
imagine what my rebuttal to his answer could have been. “Oh yeah, I know the guy. He does a
terrible shirt and you should be embarrassed.”
I was certain that whoever his cleaner is, he is definitely not a client because
the shirt was
pressed on an old-fashioned three-piece unit and I don’t have any clients around here that still
use a sleever, so I took some comfort in that.
Some of what was wrong with this shirt cannot be blamed on the cleaner. It was
spent. I figure the shirt was 10 to 12 years old. The lack of a good fit can
only be attributed to
So what were the defects?
There were numerous sharp, pressed-in wrinkles at the top of the sleeves, right
seam. This happens at the sleever press. When the airbag inflates, the top of
the sleeve (the
part of the sleeve that is somewhat hidden from the presser’s view) rides up and bunches up.
On some cuts of shirts, this is very difficult to prevent. Back in the old days,
when you did not
have two-handed controls on your sleever, you could press the actuator button
with your right
thumb and hold down the back of the shirt to stretch the sleeves until the heads
your fingers! I figure that this shirt was pressed on a Ajax CBS sleever. It is
notorious for this
The measuring device on the sleever was either broken, miss-adjusted, or the
presser did not
use it. The sleever pressed the sleeve plus two inches beyond that and thereby
sharp, pressed-in wrinkles radiating from the sleeve seam towards the chest area
of the shirt.
I had to turn away. It was awful. And the cuff clamp was ineffective, broken or
The sleeve gusset area was a mess. (If you do shirts in Rhode Island, have the
sleeve press and wish to defend yourself, please call me. Really.)
This shirt needed to be soaked in 120°F water and sodium perborate tetrahydrate for a couple
of hours. It hasn’t been white in many years. I’m going to guess that the shirt was washed
loosely, in cold/warm water with detergent from Sam’s Club.
If the shirt had not had obvious machine-pressed defects, caused by a machine
that I am
familiar with, I would have guessed that the shirt was cared for at home, but it’s embarrassing
that a garment care professional actually tended to this shirt.
Undoubtedly, there was no legitimate touch-up or inspection at this plant. OK,
was, but if so, they completely skipped over this shirt. And I certainly hope
that this is a 99-cent
shirt. Those of us who do a good job and charge a fair price tend to presume
that the 99-cent
shirt guy is a hack, doing a lousy bang-and-hang job.
So, enough beating up on the guy that had the courage wear this rag. I did not
in person and the chance that he reads this in this publication or on the
internet is incredibly
minute. It’s probably far less than 1 in a billion chance.
There is no value in beating him up anyway. The guy that pressed it probably
doesn’t read this
magazine anyway. And the inspector is blind, so no chance there either.
How, and when, do you judge the quality of your shirts? There are three specific
places in your
plant where you can gather a very clear picture of your quality level.
1. Hot off the press. As soon as the shirt is taken off the shirt unit and placed on a hanger,
take a good look at it. What do you think?
In my horrific example, every defect that I describe would have been very
obvious at this
2. After the touch-up person has handled them. Shirts have come off the press and been
inspected by a touch-up person.
Sometimes, this person misunderstands their job as “touch every shirt and do something to
it.” This leads to diminished quality. If shirts look good directly off the press,
but not so good
after touch-up, it’s easy to find the problem area. The exact cause could be:
• Too many shirts hanging around. This leads to hot-off-the-press shirts getting
among other ones.
When the shirts are hot, it doesn’t take much to make a mess of them. The warmth in the
fabric of a perfectly pressed shirt can wreak havoc in no time. Also, because of
all the moisture
in the air in some plants, the cotton fabric can re-absorb it from the
atmosphere and make a
crisp shirt limp.
• Or it could be that the touch-up person is handling every shirt and making a
mess of it while
trying to make it better.
I have seen a great number of touch-up people take a very good shirt and turn it
into a pretty
good shirt. And you paid extra for that.
• And sometimes, the shirt looks good after touch-up but hangs around too long
waiting to be
assembled. It loses its crispness and gets rough-handled during assembly. So the
last place to
check your quality is…
3. After it has been packaged. All along the processes in your drycleaning department and
in your shirt department, if someone misses something then another person
catches it. If the
cleaner misses a stain, the presser sees it and returns it. If a presser botches
inspector catches it.
But what if the inspector (or the last person to see a piece before it is
something? Who catches that? Who double-checks the inspector?
The customer does. Don’t bank on your customer being anything like the guy at the car
“If you do what you’ve always done, you’ll get what you always got.”